The Islands' Airline
The first aircraft to cross the North Atlantic landed on the waters of the Azorean archipelago. It was with these pioneering wings in mind that a group of Azoreans lay the foundation of SATA Air Açores by setting up "Sociedade Açoriana de Estudos Aéreos" (Azorean Society for Air Studies) on August 21st, 1941.
Six years later, on June 15th, 1947 a Beechcraft aircraf, CS-TAA, with 7 passengers began company operations with a flight between the islands of São Miguel and Santa Maria.
SATA was set up as a private company but, in 1980, was turned into a state-owned company under the jurisdiction of the Regional Government of the Azores. At this time, the name was changed to Serviço Açoriano de Transportes Aéreos, E.P. (Azores Air Transport Service), maintaining the acronym SATA.
In 1990, as a modern airline, SATA joined the European Regional Airlines Association (ERA) and International Air Transport Association (IATA).
In 1994, the International Civil Aviation Organization (ICAO), marked its 50th anniversary by awarding a commemorative medal of honour to the entity or individual, in each member state, that had made a relevant contribution to the development of civil aviation. In Portugal the medal was awarded to SATA.
The characteristics of the operation in the Azores forced us to adapt to the evolution of an industry that faces big changes globally. SATA is committed, therefore, to streamlining the company with a view to making it more flexible, using technology suited to its size and market and to improving and monitoring the management system.
Marketing has focused on fares to create more traffic, and an Azores resident fare has also been introduced. As a result of tariff changes there has been a significant increase in inter-island traffic.